Aspen Wines

Wine label designs for Aspen Wines, a winery based in Napa Valley, California, producing high quality wines from carefully farmed, sustainable vineyards in the Napa region.

As a new wine brand, In a category where wine labels compete for the most premium aesthetic. We decided to take a different route, and produce a series of labels that feel etched and torn through.

Scope: Art Direction, Package Design, Brand Identity